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Overview:
Ziff Media Group is seeking a passionate, results-oriented fellow to work as part of a seasoned paid search team and assist in the development and management of performance-driven paid search campaigns across multiple verticals and brands. This fellowship is ideal for an analytical, detail-oriented, future marketer who enjoys identifying patterns, developing insights, and translating findings into action.
Responsibilities:
- Help to manage and grow ROI-positive paid search advertising campaigns across multiple verticals
- Perform keyword research using internal and external data
- Develop ad copy, test and iterate to improve performance
- Conduct testing and analysis to identify opportunities
- Assist in performance forecasting
- Participate in collaborative working sessions and present ideas to improve user website experience, increase conversion rates and develop and grow external relationships
Qualifications:
- Keen interest in paid search and digital marketing
- Conceptual understanding of paid search best practices and performance marketing
- Cursory knowledge of Google Ads (formerly Google AdWords) and Microsoft Advertising (formerly Bing Ads) (Preferred)
- Exceptional attention to detail
- Excellent organizational skills with ability to handle multiple projects simultaneously while meeting deadlines
- Excellent written and verbal communication skills
- Initiative to solve problems
- Ability to work in a results-oriented and fast-paced environment, both as part of a team and individually
- Eagerness to meet and exceed objectives
- Intermediate Microsoft Excel proficiency, including formulas and basic functions
Ziff Media Group is a portfolio of brands within Ziff Davis, LLC, a J2 Global company, that includes PCMag, Mashable, AskMen, Offers.com, and BlackFriday.com.
Ziff Media Group is committed to diversity and encourages members of traditionally underrepresented communities to apply.
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