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The Coordinator, Ad Sales Brand Marketing will partner with the FOX News Media Ad Sales team and support the development of multi-media materials for the trade media marketplace. In addition to coordinating the day-to-day activities of the department, the Coordinator will execute trade marketing initiatives for FOX News Media cross-platform properties, including FOX News and FOX Business and FOX Weather brands.
A SNAPSHOT OF YOUR RESPONSIBILITIES
- Collaborate across various internal teams (sales, marketing, branded content, editorial, and research) to support the development of impactful marketing materials: presentations, sizzles, one-sheets, online media kit, email blasts, trade website, etc. that position FOX News Media platforms and brands in the marketplace
- Work with Directors/VPs/SVPs and peers in creating, developing, and managing an organized library of cloud-based sales materials for all properties and programs including collecting and updating new key art/show graphics and talent bios
- Support the activation and execution of the client experience and trade marketing event strategy including hospitality and on-site details for client events as well as internal meetings
- Catalog and track brand marketing projects; coordinate communication plans and timelines and events calendar
- Manage client database and coordinate CRM efforts including recipient lists and delivery of invitations, eblasts, mailers, etc.
- Manage sales premiums procurement, inventory, and fulfillment
- Curate content and provide the latest materials/assets to update the FOX Portfolio Trade website
- Support the development of post-sale collateral i.e., campaign case studies and wrap-up reports that highlight program results
- Support daily communication with internal and external parties, including Sales, Ad Sales Marketing, Branded Content, Research, Production, Consumer Marketing, Programming, Finance, Legal, vendors, clients, and their respective agencies
- Additional responsibilities as needed including invoicing, budget tracking, and reporting
WHAT YOU WILL NEED
- Minimum 1-2 years of experience at an agency, media company, sales organization where the individual was responsible for supporting the team in presentation, creative and promotion development
- Excellent oral, written, proofreading, and presentation skills for internal and external communication; excellent comprehension and ability to communicate clearly, concisely, and effectively
- Strong organizational, problem-solving, and time-management skills with the ability to manage multiple projects simultaneously with attention to detail
- Strong interpersonal skills; ability to interact with internal & external clients and vendors; team player
- Professional demeanor to interface with multiple high level, key constituencies; ability to develop strong cross-functional relationships
- Thorough knowledge and proven experience working with Microsoft Office (Word, Excel, and PowerPoint, etc.) including PowerPoint design skills
- Must be willing to work in New York City, NY
- Willingness to travel and work overtime, and on weekends with short notice
NICE TO HAVE, BUT NOT A DEAL BREAKER
- Bachelor’s degree
- Experience in media, events, and project management and an interest in politics, business, and News marketing
- Knowledge of relevant syndicated and custom research tools (Nielsen, Ipsos Affluent Survey, comScore, etc.) and their application to the sales process
- Understanding of media ad sales process and marketing strategy, media buying and planning functions; familiarity with News & Business editorial, talent and media relations processes
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