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General Summary: The Social Media Assistant is responsible for maintaining momentum and developing engagement and enthusiasm on all social platforms for Steve Madden brands. The candidate will establish presence on social networks relevant to strategic objectives outlined by the Marketing department. The candidate will also work closely with the team to support and assist on all initiatives.
Major Responsibilities:
- Assist with Steve Madden Mag initiatives in all areas
- Write and upload Steve Madden Mag content based on the editorial calendar
- Schedule and post Twitter and Facebook updates based on strategic objectives for Steve Madden, Betsey Johnson and Superga
- Create and merchandise Pinterest pages with new product for Steve Madden, Betsey Johnson and Superga
- Curate compelling Tumblr content with product images found online for Steve Madden
Specific Job Skills: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Highly proficient with social networking applications and sites including Facebook, Twitter, Instagram, Tumblr, Pinterest, YouTube, Foursquare and Google+
- Proficient in Photoshop and Powerpoint
- Excellent writing, organizational and communication skills
- Ability to multi-task by working multiple projects in various capacities
- Comfortable working in a fast-paced environment
- Must be able to work flexible hours as needed
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