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The Marketing Intern will promote BlueGrace by managing incoming sales leads, lead reporting, supporting marketing and social media campaigns, tracking sales/online data and assisting with all day-to-day marketing activities.
Duties & Responsibilities:
- Supports customer interaction while using discretion and judgment to ensure customer satisfaction. Will include considerable collaboration and working with multiple stakeholders.
- Effectively qualifies and distributes leads/prospects through daily use of company CRM
- Assists in implementing marketing and social media content
- Plans and organizes internal and external presentations
- Ensures all projects and their related files are archived for safe keeping and easy access
- Prepares marketing reports by collecting, analyzing, and summarizing marketing and leads analytics data
- Supports sales staff by gathering necessary information (such as leads/sales data/analysis, market trends, forecasts, new product information, etc.) to integrate sales and marketing efforts
- Researches and reports on competitive products and services as necessary
- Assists with SEO and PPC programs so SEO and PPC knowledge is preferred
- Accountable to organization goals by supporting new and different requests and exploring opportunities that add value
- Assists in proofing/editing marketing material to ensure accuracy
- Other duties as assigned
Qualifications:
- Current degree seeking student with concentration/major in Marketing, Advertising or related field
- Previous internship or related coursework preferred
- Sound understanding of the principles of both traditional and digital marketing
- Familiar with Adobe Suite (InDesign, Dreamweaver, Photoshop, Illustrator) and MS Office (Word, Excel, PPT)
- Familiarity with WordPress is a plus
- Familiar with a variety of online and offline marketing concepts, best practices and procedures
- Candidate must be able to work under pressure to meet deadlines
- Meticulous attention to details; strong organizational and communication skills
- Must have a creative, innovative and growth mindset
- Excellent writing skills including spelling, grammar, proofreading and editing
- Anticipated graduation no later than May 2023
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