Bert Medina2021-02-03T11:55:16-04:00

President | WPLG Inc.

Bert M. HeadshotBert Medina is currently President of WPLG, Inc., the ABC affiliate in the Miami- Fort Lauderdale market. WPLG, Inc. is a Berkshire Hathaway company. He also serves as CEO of Miami Tower LLC.

Medina became President of WPLG, Inc., in July 2014. Prior to that, he served as WPLG’s Vice-President and General Manager beginning in October 2013. Previously, Medina held a variety of executive management positions during his 13-year tenure with Univision. He served as Senior Vice President and Operating Manager of the TeleFutura Television Network, a unit of Univision Communications, where he propelled it to the number two Spanish-language broadcast network (behind its sister network, Univision). Earlier, in Chicago, he served as Vice President and General Manager of Univision’s WGBO and TeleFutura’s WXFT, launching the latter as TeleFutura’s flagship station and positioning them as the number one (WGBO) and number two (WXFT) Spanish-language stations in that market.

Prior to Univision, Medina served in several key executive positions during 14 years with Sunbeam Television Corporation, including Vice President, Programming and Operations and Corporate Director of Programming. He began his career at Sunbeam’s Miami station, WSVN, as a research analyst and later, Research Director, Director of Marketing and Director of Broadcast Operations.

Most recently, Medina founded and led Cangas Communications, a media investment and management firm focused on commercial television stations, film/TV production and digital media assets in U.S. and global markets.

Medina currently serves on the Board of Governors for the ABC Television Network, the Board of Directors for the Emma Bowen Foundation, the Florida Association of Broadcasters and Seneca Industrial Park. Bert also sits on the Board of Directors for the Marfan Foundation and most recently the Kopenhaver Center for the Advancement of Women in Communication. Medina has served on the boards of the Museum of Science and Industry (Chicago), Illinois State Broadcasters Association and the Board of Trustees of Columbia College (Chicago). He has also served on the boards of the South Florida Chapter of the National Academy of Television Arts and Sciences and the American Marketing Association (Miami). In addition, Mr. Medina has been a guest lecturer at several universities. Medina received a BS in communications from Florida International University.