Vice President of Communications  | Major League Soccer & Soccer United Marketing

Marisabel Muñoz oversees all U.S. Hispanic and international communications and media relations, as Vice President, Communications, for Major League Soccer, and its commercial arm, Soccer United Marketing (SUM). Under her leadership, the veteran public relations executive has helped position the league as a leader in the Hispanic media within the American sports landscape, and as an emerging global force within the competitive arena of international soccer.

Since joining MLS and SUM in 2002, Muñoz has been instrumental in fostering coverage for Major League Soccer and its 26 teams (with four more expansion clubs through 2022), while building key relationships across U.S. Hispanic and international media and broadcast partners, including Univision, ESPN Deportes & Latin America, and Sky Sports, among others. Muñoz has also worked in creating and evolving the league’s numerous U.S. Hispanic initiatives, including the league’s Spanish-language digital platforms.

Muñoz is additionally responsible for publicity, media relations and media operations for SUM, the preeminent soccer company in North America, where she works closely with domestic and international media to promote the North America tour of the popular Mexican National Team, among others. She has
played a leadership role in publicity and press operations of all official soccer tournaments played in the United States the past 16 years, including eight Concacaf Gold Cups and the highly successful 2016 Copa America Centenario. Muñoz was also instrumental in establishing a variety of soccer properties,
including Campeones Cup, Leagues Cup, InterLiga and SuperLiga, while positioning MLS and SUM as a growing force with counterparts in the Western Hemisphere.

Muñoz has been named a Sports Business Journal Game Changer and one of Sports Illustrated’s 30 Most Influential Hispanics in Sports. She has also been recognized by Impremedia/El Diario in 2013 as Mujeres Destacadas. Prior to her work at MLS and SUM, Muñoz, a trained journalist, was a researcher for ESPN The Magazine. She began her journalistic career as a sports reporter for The Miami Herald.

Muñoz is an Honors College graduate of Florida International University, where she earned degrees in Journalism and International Relations. She resides in New York City with her husband and daughter.

Follow Marisabel on @marisabelmunoz