Advertising Art Director Job Qualifications: How to Get Noticed by Employers

Creatives are attracted to the role of advertising art directors because this position offers a career rich with novel challenges and opportunities to work a with a wide variety of mediums. However, this is a competitive field. When you apply to become an art director, you are going to have to take extra steps to make sure your resume and portfolio stand out and attract the attention of employers. Employers are always going to be reassured by solid proof of what you have accomplished in terms of relevant work experience. Here are some ways you can overcome these challenges and impress creative directors with your application.

Where to Get the Experience Necessary to Qualify to Become an Art Director

Many creatives in challenging fields begin their careers with this conundrum: you need the experience to get work, but you need work to get experience. At Florida International University in partnership with the award-winning Miami Ad School, (FIU-MAS), you get an opportunity to learn the skills that go into art direction and build a portfolio of compelling work. The FIU-MAS program is designed to give students contact with instructors who have significant experience in the fast-paced and creatively engaging world of advertising, and they can help you prepare for this field.

How to Prepare for the Role of an Art Director

Art directors work with almost every form of media you can think of. From reviewing the copy and images and graphic design of ads to planning the music and script of digital or TV spots, an art director must be comfortable working with any of these. With help from FIU-MAS, you’ll get to build a  portfolio of hands-on work in a variety of different mediums.

Not only that, when you work on a team with other students, you will get to experience the challenges a team can encounter when faced with a creative project. These include overcoming a shortage of ideas in determining how to best capture a brand’s voice. Working in teams with different personalities and skill sets gives you a well of stories to tell when you are sitting in an interview chair as well. You can mine this experience not just for a powerful application, but for a way to become a more persuasive interviewee as well, making you memorable to employers.

How to Learn More About Art Direction and the FIU-MAS Program

When you enroll in the FIU-MAS program, you will get an opportunity to join a network of alumni that has built an exceptional reputation in the advertisement industry worldwide. Not only that, you get to enjoy living and studying in the Wynwood district of Miami, which is known to be an artistic, urban district that plays host to world-renowned art festivals. This means you will have plenty of inspiration from which to draw for your work. To learn more, write a quick email to Grizelle De Los Reyes at gdelosre@fiu.edu or contact us online to start your future with us.