Masters Degree in Communications Subjects: 3 Areas of Study

If you are interested in pursuing a master’s degree in communications and would like to know which subjects you would be studying during your career, continue reading this guide to get an idea of the academic path you could potentially take.

At The Florida International University, we equip students with the knowledge, skills, and expertise in order to fully prepare them for jobs as Creative Directors, Art Directors, Copywriters, Social Media Strategists, or Strategic Planners, and more.

You can expect classes at FIU to be a combination of lectures and in-class discussions along with performance evaluations through exams, research papers, assignments, and projects.

FIU’s master’s program in Communications is unique due to its partnership with Miami Ad School. This interdisciplinary program will allow you to learn and gain work experience at the same time as you build your portfolio, that way once you graduate you will be ready to confidently step into any job and serve the industry with professionalism and expertise.

Communication Studies Courses

In The Global Strategic Communications Creative Track program, you will be able to take classes in the vein of Art Direction, Copywriting, strategic Planning, And Social Media Strategy.

The following courses below are included in the Global Strategic Communications Creative Track program, you can expect to learn about communication theory, language, and human conduct, social processes, rhetorical theory, and persuasion. The 3 courses below are part of a 39-credit program that results in a Master’s Degree in Communications.

Global Strategic Communications

This course combines both theory and practice to understand the effects of culture on all aspects of marketing communications. It covers issues such as globalization, global branding strategies, and classification models of culture. Students learn about the dynamics of consumer behavior, trends in marketing strategies, and shifts in global culture and strategic communication.

Law & Ethics In Mass Communication

This course analyzes the communication laws governing traditional and digital media in the United States and around the world. The class offers basic but fundamental lessons about the world of media law, issues of national security, defamation, obscenity, and privacy at federal, state, or local levels. Intellectual property, access, administrative (licensing), major international regulatory principles, and legal principles governing the Internet, often known as Cyberlaw, are also covered.

Theories Of Mass Communication

This course examines the theories and processes of mass communication with a focus on innovation for media content creation. The traditional theories of mass communication and the concepts that define the creative process of media content generation encompasses the approach for this course. Students familiarize themselves through hands-on activities on the notions and process of creating innovative content, especially around advertising brands.

The Global Strategic Communications Creative Track is a 39-credit program that culminates in a Master of Science in Mass Communications degree awarded by Florida International University and graduation from world-renowned Miami Ad School’s portfolio program. The interdisciplinary program combines graduate-level academic courses with the creative skills-building curriculum taught by the leading portfolio school in the world.
For more information on the GSC program, contact Grizelle De Los Reyes, Director of the FIU-MAS Creative Track program at gdelosre@fiu.edu