Degree Paths for Creatives in Advertising and Marketing

People who are interested in creative pursuits can sometimes have a tough time choosing a path that offers them a chance at a reliable career. This can be unbelievably frustrating, but fortunately, there are certain options that you may find fulfilling. Florida International University in partnership with the award-winning Miami Ad School offers students the chance to earn a master’s of science in global strategic communications. This degree will help creatives make opportunities for themselves in the world of advertising and marketing.

Focus on Art Direction with a Master’s Degree from the FIU-MAS Partnership

Advertising agencies all across the world need art directors who can coordinate several different mediums such as writing, graphic design, photography, videography, and more to communicate a brand’s message. Art direction requires people to be highly skilled in a certain discipline, as well as a jack of all trades. This is how art directors can lead teams of creative people with different backgrounds towards a common goal. Many students who study with FIU-MAS are interested in this option.

Find a Career as a Copywriter with a Master’s Degree from FIU-MAS

Do you love writing? What would you like to write about? The good news is, no matter what you answered, there are hundreds if not thousands of websites that need you. That’s why becoming a skilled copywriter can open up so many doors to you in the job market. When you study with FIU-MAS, you will have an opportunity to develop a portfolio full of the type of work that will help you stand out when you are applying for jobs after graduation. When you simply have a resume, you can look just like every other applicant. However, if your portfolio demonstrates you have already published compelling, articulate content for a website, blog or print platform, you are more likely to get an interview.

Benefits for Creatives Beyond the Classroom with FIU-MAS

When students take courses at Miami Ad School partnered with Florida International University, they will join a group of students who have developed a fantastic reputation among creative agencies across the globe. Creative students should understand that building relationships is a key part of future success. Progressing in this field happens in a far less linear way than in other fields. That’s why exposure to FIU-MAS’s network is so important.

Learn More About Florida International University’s Global Strategic Communications – Creative Track Program

Visit Florida International University’s website to learn more about the Global Strategic Communication Creative Track Master’s Program. Contact Grizelle De Los Reyes, Director of the FIU-MAS Creative Track Program at gdelosre@fiu.edu or fill out the contact form for additional information.

About Global Strategic Communications – Creative Track Master’s Degree Program

The Global Strategic Communication Creative Track is a 39-credit hour program leading to a Master of Science in Mass Communication degree. This interdisciplinary program combines Florida International University’s Global Strategic Communications graduate curriculum in communications theory, research, and strategy with Miami Ad School’s advanced skills curriculum in Copywriting and Art Direction.