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Art Director Interview Sample Questions (Plus Answers!)

Art directors are skilled professionals that provide conceptual ideation and design skills to a project, their artistic eye guarantees that the project will be aesthetically pleasing and will grasp the attention of the audience or consumer. They are in charge of the visual aesthetic of a particular piece of advertising or marketing material, whether it [...]

By |2020-12-17T14:13:34-05:00December 2nd, 2020|Uncategorized|Comments Off on Art Director Interview Sample Questions (Plus Answers!)

Creative Director Interview Questions and Tips

Before applying for a job as a Creative Director you might be interested in knowing how interviews are conducted and which questions will be brought up so that you can prepare accordingly and make a good first impression. The interview questions will be based on your past work experience, applicable skills within this industry, knowledge [...]

By |2020-12-17T13:55:22-05:00November 26th, 2020|Uncategorized|Comments Off on Creative Director Interview Questions and Tips

What is Strategic Communication and Why is it Important?

Strategic Communication is a combination of both theory and practice that seeks to understand the effect of culture on all aspects of marketing communications. Globalization, global branding strategies, and classification models of culture are all issues covered within this study. Strategic Communications studies the dynamics of consumer behavior, trends in marketing strategies, and shifts in [...]

By |2020-12-17T13:31:39-05:00November 17th, 2020|Learning about GSC, Uncategorized|Comments Off on What is Strategic Communication and Why is it Important?

Top University for Masters in Advertising (2021)

FIU’s Mass Communication: Global Strategic Communications (GSC) Track master’s program is ready to prepare you for the 2021 creative world. In fact, FIU is the top university for students who want a Master’s degree in communications or advertising. This program is meant for applicants who wish to expand their knowledge of global communication and effective [...]

By |2020-12-17T12:28:41-05:00October 7th, 2020|Uncategorized|Comments Off on Top University for Masters in Advertising (2021)

4 Benefits of FIU’s Partnership with Miami Ad School

FIU’s partnership with the world-renowned Miami Ad School is a unique creative track that combines real-world experience with academia in order to prepare students and equip them with the tools necessary to succeed in life. This master’s degree program is for students who wish to specialize in marketing and advertising and have acquired a bachelor’s [...]

By |2020-11-19T10:45:45-05:00August 14th, 2020|Uncategorized|Comments Off on 4 Benefits of FIU’s Partnership with Miami Ad School

How to Become an Elite Advertising Strategist

The advertising world has become synonymous with glamour, excitement, and dynamism. The most elite strategists navigate this world like a warrior on a mission to create the most memorable and striking campaigns that can win awards and make a lasting impression. If this is your vision of the future, then read on to learn FIU [...]

By |2020-11-19T10:48:19-05:00June 20th, 2020|Uncategorized|Comments Off on How to Become an Elite Advertising Strategist

5 Script Writing Tips and Techniques for Radio

Scriptwriting is a fundamental technique of being creative either for content production, copywriting, or art direction. Florida International University offers a Master of Science Creative Track in partnership with world-renowned portfolio school, Miami Ad School. If you aspire to be a copywriter, the program is designed to hone your writing skills for various communication styles [...]

By |2020-11-19T10:48:01-05:00June 9th, 2020|Uncategorized|Comments Off on 5 Script Writing Tips and Techniques for Radio

Video Storytelling: Complete Guide for Beginners

A storyteller can use multiple mediums to tell their tale. Good video content is much sought after with many available distribution platforms such as television, digital streaming, and social media. Even sites like YouTube, Tik Tok, or Instagram have methods of using video to engage with their audiences. On social media, video storytelling is more [...]

By |2020-11-19T10:47:11-05:00January 21st, 2020|Blog, Uncategorized|Comments Off on Video Storytelling: Complete Guide for Beginners

4 Reasons to Get a Master’s Degree in Creative Communications

  If you are a college graduate and you are looking for a way to jump-start your career in the industry of PR and Advertising, then a Master’s Degree in Communications might be something you are considering. You might be wondering if it’s all worth it: the cost of continuing education, the time spent pursuing […]

By |2017-06-20T13:19:49-04:00June 20th, 2017|Advertising, Uncategorized|Comments Off on 4 Reasons to Get a Master’s Degree in Creative Communications

Looking For A Communications Graduate School? Here’s What To Look For

Making the decision to continue your education and attend graduate school is a big decision to make. In general, grad school is expensive and most programs in the U.S. take 2 years to complete. As a student in grad school, you spend more money to attend more school and you do not have income because […]

By |2017-05-05T13:37:09-04:00May 5th, 2017|Advertising, Uncategorized|Comments Off on Looking For A Communications Graduate School? Here’s What To Look For