Uncategorized Archives - Page 22 of 29 - Global Strategic Communications Creative

Who Knew Social Media Could be a Career?

It seems that almost every internet user participates in a social media website. In just 8 years, social media usage by adults online has grown 800%. Whether Facebook, Pinterest, Instagram, Google+, or LinkedIn, this avenue of the online-world increasing among individuals. Accordingly, social media marketing professionals have begun to develop within marketing and advertising firms […]

By bfriedmn|2014-06-09T19:25:01-04:00June 9th, 2014|Advertising, Uncategorized|Comments Off

Copywriters vs. Art Directors

The collaboration between a copywriter and an art director is necessary for developing an exceptional ad campaign. Despite being such a strong statement, there are sufficient reasons as to why creatives work better together. Since both copywriters and art directors are tasked with simplifying complex concepts and ideas to communicate a meaning for a brand, […]

By bfriedmn|2014-06-06T13:16:04-04:00June 6th, 2014|Collaboration, Uncategorized|Comments Off

Master of Science in Communications: One Degree, Different Careers

FIU’s unique Global Strategic Communications program prepares students for great careers in communications. The creative track specializes in preparing our students for careers in copywriting and art direction. However, our graduates can explore the excitement in understanding our program is designed to prepare them for a number of career opportunities. These are a few of […]

By bfriedmn|2014-06-02T13:02:44-04:00June 2nd, 2014|Before the degree, Uncategorized|Comments Off

How to Prepare for an Interview with a Creative Director
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How to Prepare for an Interview with a Creative Director

Interviews, Uncategorized

How to Prepare for an Interview with a Creative Director

In March 2019, technology giant Apple invited journalists to the Steve Jobs Theater in California for a product announcement conference that did not feature a new iPhone, iPad, MacBook, or even an operating system upgrade. Instead of devices, macOS or iOS, Apple introduced a range of services centered on digital content: music, films, series, documentaries, […]

By bfriedmn|2020-01-23T13:39:35-05:00May 30th, 2014|Interviews, Uncategorized|Comments Off

Life Hacks for Building Your Creative Skills

When people think of creative skills, they usually associate it with artistic talent. The truth of the matter is that creative skills are not only reserved for people in the arts. Everyone can have creative skills with some practice! Regardless of what you specialize in, you need to have creative skills to solve problems, bolster […]

By bfriedmn|2014-05-12T21:52:20-04:00May 12th, 2014|The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

69 years ago today, May 9th, 1945, the Second World War ended

Every year I cry on this day. Not because I am sad, they are tears of happiness, tears of pride for my country and all the veterans of the Great Patriotic War. Tears of thanks to my grandmother and grandfather who won the Second World War for me to have a chance to live this […]

By bfriedmn|2014-05-09T14:24:59-04:00May 9th, 2014|Photography, Press, The life of a Creative, Uncategorized|Comments Off

How to Find an Advertising Agency Culture That’s Right For You

When you first finish advertising school, you may be eager to take the first job that jumps at you. Perhaps you were offered a full-time job through one of your previous internships and are ready to make a commitment. But when you ask seasoned advertising professionals about what they wish they had known as a […]

By bfriedmn|2014-05-02T21:11:53-04:00May 2nd, 2014|Advertising, Uncategorized|Comments Off

Everything you do and say is Public Relations

People usually judge the book by its cover, the same thing happens every single day on the market where people see the brands and judge the way they communicate their messages to the audience through different channels. “If I was down to the last dollar of my marketing budget I’d spend it on PR!” – […]

By bfriedmn|2014-04-23T14:38:19-04:00April 23rd, 2014|Public Relations, Uncategorized|Comments Off

True about Creatives and Account Planners

All I knew about Creatives before Miami Ad School was from the movie and book 99 Francs written by Frédéric Beigbeder. Watch Trailer here: http://youtu.be/sF4EL5G7qhQ This is a French novel follows Octave, a successful Art Director that appears to have it all. Not only is his job going well, but he has surrounded himself with expensive material […]

By bfriedmn|2014-04-23T14:26:09-04:00April 23rd, 2014|Creative Freedom, Uncategorized|Comments Off

Reviving A Pop Culture Icon Of A Bygone Era – The Classic Volkswagen Transporter

Reviving A Pop Culture Icon Of A Bygone Era – The Volkswagen Classic Transporter The classic Volkswagen Transporter is a van most millennials wished they drove today; this is seen in the numerous blog posts and pin boards across social media. Although Volkswagen has stopped production, it is one of the most cherished vehicles in […]

By bfriedmn|2014-04-16T06:06:44-04:00April 16th, 2014|Ad/ Creative Campaigns, Advertising, Uncategorized, Web site design|Comments Off

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How to Prepare for an Interview with a Creative Director

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