I was sitting on my couch one Thursday evening with nothing pending on my to do list for once. I’ve wanted some free time to myself for weeks, and now that I had some, I ironically had no idea what to do with it! While staring blankly into thin air, my mind gravitated toward the […]
Best Buy Brand Revive ‘Art Direction’ Brands act significantly as the prima facie of all businesses. Customers typically try to identify with a respective brand based on the effect that they impose. As such, companies have been able to secure considerable gains due to this supposed impact on the purchasing power of consumers. Hence, the […]
Our group set aside an hour to concept the copy of our Polaroid ad for the brand revival. We began by understanding the limits of a Polaroid photo. One limit, obviously, is that you have just the one physical, printed copy of the photograph. This is a weakness which we tried to turn into a […]
I usually take just a glance at an ad, looking it over for a few seconds before turning the page. Not this one. Because of the amount of content, you can really catch yourself staring at it for some time. I went through every photo, trying to imagine where it was taken and for what […]
Every year I cry on this day. Not because I am sad, they are tears of happiness, tears of pride for my country and all the veterans of the Great Patriotic War. Tears of thanks to my grandmother and grandfather who won the Second World War for me to have a chance to live this […]