A brand called you

5 Daily Doses of Inspiration

5 Daily Doses of Inspiration It is 6:30 am and you are barefoot taking strides along the shoreline. You can feel the wet sand between your toes, breathe in the morning salty ocean and see the sun rising over the horizon. The beauty of what is earth sparks your inspiration! Mental stimulation & inspiration is […]

By |2015-02-24T03:16:56-05:00February 24th, 2015|A brand called you, Art Direction, Creative Development, Creative Freedom, Creative Planning, Uncategorized|Comments Off on 5 Daily Doses of Inspiration

Moving On

At Miami Ad School, we take a course called A Brand Called You. Day one of the course, everyone walks in thinking we’re about to spend the next ten weeks working on our resume, potential business cards, and our personal website. All of that is quickly deemed irrelevant when the teacher explains that, while all […]

By |2014-06-23T17:39:36-04:00June 23rd, 2014|A brand called you, Career Development, Recommendations, Uncategorized|Comments Off on Moving On

Don’t Believe the Lie; It’s Not All About Agencies

Isn't the whole purpose of putting yourself through endless hours of sleepless nights, heartless ridicule and cut throat Creative competition to be able to work for all the majorly massive and non-corporate like agencies where they let you chill in PJ's while munching on Cheetos and bumpin' Rick Ross in your Beats head phones for Creative inspiration?

By |2014-04-10T20:01:50-04:00April 10th, 2014|A brand called you, Advertising, Career Development, Uncategorized|Comments Off on Don’t Believe the Lie; It’s Not All About Agencies

5 Companies That You Should Know, Copywriters!

Copywriters Today Oh copywriters; we can be the rockstars of a campaign or just a tool to fill letters. We treasure the remainings of the Golden Era of advertising, portrayed by fictional characters such as Don Draper from MadMen. Ah, the time when the copywriter job was the stepping stone to becoming a Creative Director. Once a […]

By |2014-04-09T15:09:37-04:00April 9th, 2014|A brand called you, Advertising, Career Development, Digital Marketing and Advertising, Fun with words and Copy Writing, Uncategorized|Comments Off on 5 Companies That You Should Know, Copywriters!

Top 10 Tips and Torments of Creating Your Portfolio

Creating your portfolio is one of the harder things you must do as an aspiring creative. You need to go through your entire body of work and pick only a few pieces that Represent you as a creative.  Show that you have good ideas. Show that technically you are skilled in Art Direction or Copywriting.  Differentiate […]

By |2014-04-09T03:51:48-04:00April 9th, 2014|A brand called you, Advertising, Career Development, Creative Planning, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off on Top 10 Tips and Torments of Creating Your Portfolio

Poor Direction Skills Will Get Your Art Booed!

At the end of all the sleepless nights, caffeine highs, alcohol relievers and random moments of Creative Insanity, what every Creative wishes to hear that makes the agony worth it are two blissful words: You’re Hired. Here are 5 things I’ve learned that Art Directors must avoid while helping the team create that winning campaign that will […]

By |2014-04-02T14:19:07-04:00April 2nd, 2014|A brand called you, Career Development, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off on Poor Direction Skills Will Get Your Art Booed!

Thinking Strategically by Researching Your Future

On the job hunt, there are many obstacles one must overcome in order to succeed and to stand out from the other runners presenting the same qualities you have (or at least to the eyes of who is hiring you). There are 5 types of planners in the market: which one are you, and does your portfolio […]

By |2014-04-02T12:29:42-04:00April 2nd, 2014|A brand called you, Advertising, Art Direction, Before the degree, Career Development, Uncategorized|Comments Off on Thinking Strategically by Researching Your Future

Top 10 Reasons To Choose The Master’s Program Over Portfolio School

IN NO PARTICULAR ORDER: 10. Let’s face it: your parents (AKA financial aid) prefer you get a degree. Your financial backers, whoever they are, prefer you get something that counts professionally. 9. You have never tried Art Direction or Copywriting? There are very few people in ad school who have. Why not try? It could be your […]

By |2014-04-01T22:23:35-04:00April 1st, 2014|A brand called you, Art Direction, Before the degree, Career Development, Fun with words and Copy Writing, Uncategorized|Comments Off on Top 10 Reasons To Choose The Master’s Program Over Portfolio School