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5 Tips Every Creative Should Follow

Influence is king. Talent, resolve, and ambition merely its ministers. Despite the best ideas and intentions, what ultimately sees the light of day is what you convince others is great. Without the receptive eyes/ears of your team, the best art/copy may be stuffed into the bottom of some office drawer. Somewhere, somehow, someone convinced the […]

By bfriedmn|2015-03-07T12:11:03-05:00March 7th, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Career Development, Collaboration, Creative Strategy, Creative Theory, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

Polaroid Ad Amazon Review

I usually take just a glance at an ad, looking it over for a few seconds before turning the page. Not this one. Because of the amount of content, you can really catch yourself staring at it for some time. I went through every photo, trying to imagine where it was taken and for what […]

By bfriedmn|2015-03-03T12:06:10-05:00March 3rd, 2015|Ad/ Creative Campaigns, Advertising, Art Direction, Graphic Design, Photography, Recommendations, Uncategorized|Comments Off

Moving On

At Miami Ad School, we take a course called A Brand Called You. Day one of the course, everyone walks in thinking we’re about to spend the next ten weeks working on our resume, potential business cards, and our personal website. All of that is quickly deemed irrelevant when the teacher explains that, while all […]

By bfriedmn|2014-06-23T17:39:36-04:00June 23rd, 2014|A brand called you, Career Development, Recommendations, Uncategorized|Comments Off

The Portfolio You Need to Get Hired

If you are preparing to submit your portfolio for the 1st time, this blog post is for you. I submitted my first portfolio a year ago while applying for the greenhouse internship at Ogilvy& Mather in Paris. I love France and decided it would be nice to spend summer there instead living in the Miami heat. That was a challenge, […]

By bfriedmn|2014-04-12T15:37:20-04:00April 12th, 2014|Career Development, Internships and Greenhouses, Recommendations, The CT Journey, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

Top 10 struggles of creating your portfolio

Building your creative book is an everlasting task. Advertising is on constant change, and your book needs to be updated constantly. These are some of the problems you may encounter when making your first book. 1- Checking spelling mistakes. This would come as a no brainer, but it is key to check everything is perfectly […]

By bfriedmn|2014-04-09T14:01:01-04:00April 9th, 2014|Career Development, Recommendations, Tips and Short cuts, Uncategorized|Comments Off

Top 10 Tips and Torments of Creating Your Portfolio

Creating your portfolio is one of the harder things you must do as an aspiring creative. You need to go through your entire body of work and pick only a few pieces that Represent you as a creative. Show that you have good ideas. Show that technically you are skilled in Art Direction or Copywriting. Differentiate […]

By bfriedmn|2014-04-09T03:51:48-04:00April 9th, 2014|A brand called you, Advertising, Career Development, Creative Planning, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

The Most Insightful Readings for Ad Students

The following books have been very helpful for me, in one way or another. I believe every ad student should check them out. Even if you don’t get anything useful from them, at least you can brag about reading them during a job interview! Way to look smart! Hey Whipple, Squeeze This! By Luke Sullivan This is an obvious choice, […]

By bfriedmn|2014-03-25T19:08:33-04:00March 25th, 2014|Advertising, Recommendations, Uncategorized|Comments Off

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