Creative Strategy

In Retrospect: Reviewing A Creative Submission

This blog entry sizes up as an Amazon-type review on one of my creative submissions for the FIU-MAS GSC Creative Track. Writing for this particular prompt felt like a qualitative exercise; looking at a final result with new eyes for an insight. Description 18″ x 24″ and 8.5″ x 11″ (2 sizes) on inkpress rag matte poster paper Weighing […]

By |2015-03-25T12:50:18-04:00March 25th, 2015|A brand called you, Before the degree, Creative Development, Creative Freedom, Creative Strategy, Creative Theory, Graphic Design, Hobbies and Creativity, Learning about GSC, Uncategorized|Comments Off on In Retrospect: Reviewing A Creative Submission

The “Danger of a Single Story”

The “Danger of a Single Story”   Chimamanda Adichie’s The “Danger of a Single Story” is a really powerful speech that addresses the bias people all over the world are subjected to on various topics solely because of what they get to read, consciously or subconsciously. Some stories are so one dimensioned that people end up making […]

7 Simple Tips That Will Boost and Inspire Your Creative Skills

7 Tips Simple That Will Boost and Inspire Your Creative Skills Inspiration is an important factor to get the best out of our creativity. Without inspiration, creativity grinds to a halt and we can barely think or create. Involving ourselves in a couple of activities can help bring out the best out of our creative […]

5 Tips Every Creative Should Follow

Influence is king. Talent, resolve, and ambition merely its ministers. Despite the best ideas and intentions, what ultimately sees the light of day is what you convince others is great. Without the receptive eyes/ears of your team, the best art/copy may be stuffed into the bottom of some office drawer. Somewhere, somehow, someone convinced the […]

7 Signs You’re Conquering the Creative Manifesto

Here’s the thing about the creative process it is a master of playing hard to get. When you need it, it is completely unavailable, and arrives unannounced. So understandably, there are a few proclamations to be made when it comes to creativity, but the following are the only truths a true creative will manifest. 1. […]

By |2015-03-04T12:04:44-05:00March 4th, 2015|A brand called you, Creative Development, Creative Freedom, Creative Strategy, The life of a Creative, Uncategorized|Comments Off on 7 Signs You’re Conquering the Creative Manifesto

7 Ways To Stay Creative

7 Ways To Stay Creative When you are young you are filled with creativity and your imagination runs wild, but as you get older you tend to forget how to use it. For example, in elementary school you spent days coloring or going to art class, but in college you rarely got the chance to […]

William Shakespeare is My Guardian Angel!

“Love all, trust a few, do wrong to none.” “Love all, trust a few, do wrong to none.” by William Shakespeare is my motto in life. William Shakespeare is among the literary figures whose influence in my life has been everlasting. I categorize every event in my life under 3 words; love, trust and wrong. […]

‘Heart Must Be Won,’ Applying the Golden Circle Theory

‘Heart Must Be Won,’ Applying the Golden Circle Theory (‘inDepth’: a New Product Design) ‘If I only had a heart’ – Tin Woodman, Wizard of Oz Analogous to the man made of tin, a brand that presents itself with ‘what’ first is like a machine without inspiration. I took a wavelength from Simon Sinek’s Golden […]

By |2015-02-26T23:24:25-05:00February 26th, 2015|A brand called you, Ad/ Creative Campaigns, Creative Development, Creative Planning, Creative Strategy, Creative Theory, Fun with words and Copy Writing, Learning about GSC, The life of a Creative, Uncategorized|Comments Off on ‘Heart Must Be Won,’ Applying the Golden Circle Theory

Volkswagen: A Brand that Inspires

Get In. Get Happy. I always try to live by the quote “live life to the fullest” and this campaign is just a reminder that each day is the chance to laugh and enjoy life. I don’t own a Volkswagen and I’m not very familiar with car brands but out of all the companies that […]

By |2015-02-26T23:23:30-05:00February 26th, 2015|Ad/ Creative Campaigns, Advertising, Creative Strategy, Uncategorized|Comments Off on Volkswagen: A Brand that Inspires

The 21st Century is not Pleasantville

Welcome the TrackSpring Drone The 21st century security system for our offspring During the 1950’s, an era of low crime, stay-at-home moms and safe communities, parents lived in minimal fear and trepidation of the well-being of their children. Today, with stories that range as far as school shootings and child kidnappings, parents across the nation […]

By |2015-02-21T02:14:47-05:00February 21st, 2015|Creative Development, Creative Freedom, Creative Strategy, Uncategorized|Comments Off on The 21st Century is not Pleasantville