Advertising Archives - Page 7 of 11 - Global Strategic Communications Creative

Why I chose the Creative Track program

In the creative field of advertising, getting a Master’s Degree isn’t really needed. Most employers who hire new creatives are looking for experience rather than knowledge. That’s why I chose to do the Global Strategic Communications Creative Track program. The combination of classes at FIU and at Miami Ad School allows me to get experience […]

By bfriedmn|2015-03-24T12:48:49-04:00March 24th, 2015|Advertising, Before the degree, Learning about GSC, Uncategorized|Comments Off

The “Danger of a Single Story”

The “Danger of a Single Story” Chimamanda Adichie’s The “Danger of a Single Story” is a really powerful speech that addresses the bias people all over the world are subjected to on various topics solely because of what they get to read, consciously or subconsciously. Some stories are so one dimensioned that people end up making […]

By bfriedmn|2015-03-21T17:38:55-04:00March 21st, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Art Direction, Career Development, Collaboration, Creative Development, Creative Freedom, Creative Planning, Creative Strategy, Creative Theory, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

Tips & Tricks to Building a Presence on the Web

There are a million ways to optimize your presence on the web, which is why it can be overwhelming. Don’t panic if you’re just starting out; let us help you by offering you a few things that you can do on your own to enhance your digital marketing. Then, once your business takes off you’ll […]

By bfriedmn|2015-03-11T12:50:14-04:00March 11th, 2015|A brand called you, Advertising, Digital Marketing and Advertising, Tips and Short cuts, Uncategorized|Comments Off

5 Tips Every Creative Should Follow

Influence is king. Talent, resolve, and ambition merely its ministers. Despite the best ideas and intentions, what ultimately sees the light of day is what you convince others is great. Without the receptive eyes/ears of your team, the best art/copy may be stuffed into the bottom of some office drawer. Somewhere, somehow, someone convinced the […]

By bfriedmn|2015-03-07T12:11:03-05:00March 7th, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Career Development, Collaboration, Creative Strategy, Creative Theory, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

How to Write Memorable Copy

Take it from a copywriter: our job may not be as time-consuming as other ones in the creative industry, but that doesn’t make it easy by any stretch of the imagination. When you write copy for a brand, you’re not just stringing words together because you think they sound cute or clever; rather, you’re setting […]

By bfriedmn|2015-03-05T07:08:57-05:00March 5th, 2015|Advertising, Creative Development, Fun with words and Copy Writing, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

Polaroid Ad Amazon Review

I usually take just a glance at an ad, looking it over for a few seconds before turning the page. Not this one. Because of the amount of content, you can really catch yourself staring at it for some time. I went through every photo, trying to imagine where it was taken and for what […]

By bfriedmn|2015-03-03T12:06:10-05:00March 3rd, 2015|Ad/ Creative Campaigns, Advertising, Art Direction, Graphic Design, Photography, Recommendations, Uncategorized|Comments Off

William Shakespeare is My Guardian Angel!

“Love all, trust a few, do wrong to none.” “Love all, trust a few, do wrong to none.” by William Shakespeare is my motto in life. William Shakespeare is among the literary figures whose influence in my life has been everlasting. I categorize every event in my life under 3 words; love, trust and wrong. […]

By bfriedmn|2015-03-01T13:21:43-05:00March 1st, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Art Direction, Before the degree, Career Development, Collaboration, Creative Development, Creative Freedom, Creative Planning, Creative Strategy, Hobbies and Creativity, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

Volkswagen: A Brand that Inspires

Get In. Get Happy. I always try to live by the quote “live life to the fullest” and this campaign is just a reminder that each day is the chance to laugh and enjoy life. I don’t own a Volkswagen and I’m not very familiar with car brands but out of all the companies that […]

By bfriedmn|2015-02-26T23:23:30-05:00February 26th, 2015|Ad/ Creative Campaigns, Advertising, Creative Strategy, Uncategorized|Comments Off

Rivo Will Revolutionize Your Drive

RiVo Will Revolutionize Your Drive Why do you sit in your car on your driveway, motor running, just to finish a captivating story broadcasting from your local radio station? Why do you let the hours of your errands and work/school commute dictate to you what programs you can listen to on your daily drive? It’s […]

By bfriedmn|2015-02-17T02:36:23-05:00February 17th, 2015|Ad/ Creative Campaigns, Advertising, Fun with words and Copy Writing, Uncategorized|Comments Off

Polaroid: For the special people in your life

Polaroid is an iconic brand that unfortunately, over the decades, has lost a great deal of its original market share. We decided to work on this brand because we see the potential and value in what Polaroid used to stand for and believe it still has a fighting chance to become a strong market competitor, […]

By bfriedmn|2014-12-11T19:39:51-05:00December 11th, 2014|Ad/ Creative Campaigns, Advertising, Art Direction, Collaboration, Creative Development, Creative Theory, Fun with words and Copy Writing, Graphic Design, Uncategorized|Comments Off

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