The life of a Creative Archives - Page 4 of 5 - Global Strategic Communications Creative

5 Tips Every Creative Should Follow

Influence is king. Talent, resolve, and ambition merely its ministers. Despite the best ideas and intentions, what ultimately sees the light of day is what you convince others is great. Without the receptive eyes/ears of your team, the best art/copy may be stuffed into the bottom of some office drawer. Somewhere, somehow, someone convinced the […]

By bfriedmn|2015-03-07T12:11:03-05:00March 7th, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Career Development, Collaboration, Creative Strategy, Creative Theory, Recommendations, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

How to Write Memorable Copy

Take it from a copywriter: our job may not be as time-consuming as other ones in the creative industry, but that doesn’t make it easy by any stretch of the imagination. When you write copy for a brand, you’re not just stringing words together because you think they sound cute or clever; rather, you’re setting […]

By bfriedmn|2015-03-05T07:08:57-05:00March 5th, 2015|Advertising, Creative Development, Fun with words and Copy Writing, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

7 Signs You’re Conquering the Creative Manifesto

Here’s the thing about the creative process it is a master of playing hard to get. When you need it, it is completely unavailable, and arrives unannounced. So understandably, there are a few proclamations to be made when it comes to creativity, but the following are the only truths a true creative will manifest. 1. […]

By bfriedmn|2015-03-04T12:04:44-05:00March 4th, 2015|A brand called you, Creative Development, Creative Freedom, Creative Strategy, The life of a Creative, Uncategorized|Comments Off

Claude Shannon Instigates My Creative Journey

Claude Shannon Instigates My Creative Journey Claude Shannon and his mathematical theory of communication was actually an indirect precipitator of my creative journey. I say this because, although I’ve been artistically inclined all my life, last year when I read a brief passage on information theory and entropy in a biochemistry book, my career path […]

By bfriedmn|2015-03-03T18:04:28-05:00March 3rd, 2015|Creative Development, Creative Freedom, The life of a Creative, Uncategorized|Comments Off

7 Ways To Stay Creative

7 Ways To Stay Creative When you are young you are filled with creativity and your imagination runs wild, but as you get older you tend to forget how to use it. For example, in elementary school you spent days coloring or going to art class, but in college you rarely got the chance to […]

By bfriedmn|2015-03-03T18:03:26-05:00March 3rd, 2015|A brand called you, Creative Development, Creative Freedom, Creative Planning, Creative Strategy, Hobbies and Creativity, The life of a Creative, Uncategorized|Comments Off

William Shakespeare is My Guardian Angel!

“Love all, trust a few, do wrong to none.” “Love all, trust a few, do wrong to none.” by William Shakespeare is my motto in life. William Shakespeare is among the literary figures whose influence in my life has been everlasting. I categorize every event in my life under 3 words; love, trust and wrong. […]

By bfriedmn|2015-03-01T13:21:43-05:00March 1st, 2015|A brand called you, Ad/ Creative Campaigns, Advertising, Art Direction, Before the degree, Career Development, Collaboration, Creative Development, Creative Freedom, Creative Planning, Creative Strategy, Hobbies and Creativity, The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

‘Heart Must Be Won,’ Applying the Golden Circle Theory

‘Heart Must Be Won,’ Applying the Golden Circle Theory (‘inDepth’: a New Product Design) ‘If I only had a heart’ – Tin Woodman, Wizard of Oz Analogous to the man made of tin, a brand that presents itself with ‘what’ first is like a machine without inspiration. I took a wavelength from Simon Sinek’s Golden […]

By bfriedmn|2015-02-26T23:24:25-05:00February 26th, 2015|A brand called you, Ad/ Creative Campaigns, Creative Development, Creative Planning, Creative Strategy, Creative Theory, Fun with words and Copy Writing, Learning about GSC, The life of a Creative, Uncategorized|Comments Off

What Inspires You?

I am almost certain that is exactly what my face looks like every time I’m asked that question. It’s hard to be put on the spot and say this here, is my source of inspiration. But when given sometime to really think and reflect I realized that maybe this question is not so daunting. I […]

By bfriedmn|2015-02-26T23:18:18-05:00February 26th, 2015|Creative Development, The life of a Creative, Uncategorized|Comments Off

8 Things We Wish Someone Would Invent

8 Things We Wish Someone Would Invent I just can’t find one piece of my pair of socks. I really wish there was an app for locating missing socks. You would think with all the inventions already made, life would be any easier. But no, we still have not invented the gadget to tell you where […]

By bfriedmn|2015-02-18T12:07:57-05:00February 18th, 2015|Creative Planning, Creative Strategy, Hobbies and Creativity, The life of a Creative, Uncategorized|Comments Off

Life Hacks for Building Your Creative Skills

When people think of creative skills, they usually associate it with artistic talent. The truth of the matter is that creative skills are not only reserved for people in the arts. Everyone can have creative skills with some practice! Regardless of what you specialize in, you need to have creative skills to solve problems, bolster […]

By bfriedmn|2014-05-12T21:52:20-04:00May 12th, 2014|The life of a Creative, Tips and Short cuts, Uncategorized|Comments Off

The life of a Creative

Explore FIU

Tools & Resources

Tools & Resources