I’ll tell you why I love the ad industry in one word: balls. The best advertising, as with any creative practice is executed with unwavering, unapologetic, brass balls. Playing it safe is overrated, and inside the incessant noise of the media world, getting a reaction is better than nothing at all. Everyone likes to talk […]
I’m no one special. I’m just a guy who grew up with too much time on his hands; a guy who punched in too many hours inside his own head thinking about stuff and other stuff because my attention span was just abysmal. Fortunately, they have jobs for people like me. The ad industry calls […]
Creativity is a talent. Some are born with it, some are not. What you do with this talent is what defines you as a truly creative person. I find sports analogies to be very useful in most situations, and to describe a person’s potential creativity one that comes to mind is “practice makes perfect.” In […]
Bring it out, Out of your head and into the world. Quick, calculated, natural. Flowing, this is it, this is your moment. Bring out courage you never knew you had. Bring out the adrenaline that fuels your next move. No thinking, just feeling and acting – no second-guessing. This is you, no one else. This […]
Notice how a stared-at pot never seems to boil? The painstaking staring session can easily get frustrating so you leave and await the soft whistle of the teapot from afar. This is the challenge of creativity. For true creativity is, in fact, a challenge. If it isn’t so, then it’s not done right. It is […]
Best Buy Brand Revive ‘Art Direction’ Brands act significantly as the prima facie of all businesses. Customers typically try to identify with a respective brand based on the effect that they impose. As such, companies have been able to secure considerable gains due to this supposed impact on the purchasing power of consumers. Hence, the […]
Writing is a skill, like many others, that requires practice to perfect. Follow these tips to increase and improve your literary output! 1. WRITE EVERY DAY! This is probably the most dished out piece of advice when it comes to helping someone improve their writing skills, and for good reason. Exercise the writing portion of […]
Trying to find the right mental and physical exercises to get into the creative groove can be difficult. Whether you have your own set of rules to help foster the creative mind or not, these 10 tips have been tried and proven to give you an edge. They’re nto commandments one HAS to live by, […]
Here are seven dwarf guideposts to improve the quality of your personal stories, told or written. Get nostalgic. Revisit your old photos and journals, and other trinkets of memories from a specific event or experience you want to write about. Talk to people who experienced it with you for input and another angle, to try […]
This blog entry sizes up as an Amazon-type review on one of my creative submissions for the FIU-MAS GSC Creative Track. Writing for this particular prompt felt like a qualitative exercise; looking at a final result with new eyes for an insight. Description 18″ x 24″ and 8.5″ x 11″ (2 sizes) on inkpress rag matte poster paper Weighing […]